Comment - Social Media: Facebook 'Advertising' Sparks Headaches for Drinks Firms

By James Wilmore | 7 August 2012

Social media remains a minefield for businesses - particularly drinks companies. While Twitter appears to be addressing the problems, by introducing a blanket age-gating system, Facebook is throwing up different issues. And two recent rulings in Australia will do nothing to reduce the number of sleepless nights for marketers.

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Social media remains a minefield for businesses - particularly drinks companies. While Twitter appears to be addressing the problems, by introducing a blanket age-gating system, Facebook is throwing up different issues. And two recent rulings in Australia will do nothing to reduce the number of sleepless nights for marketers.

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