Comment - Soft Drinks & Water - Let’s End the CSD Witch Hunt
By Ray Rowlands | 17 January 2013
Ray Rowlands, director of beverage research company Drinksinfo Ltd, is hoping to tone down the hysteria surrounding the negative effects of drinking carbonated soft drinks. Do you fancy his chances?
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Ray Rowlands, director of beverage research company Drinksinfo Ltd, is hoping to tone down the hysteria surrounding the negative effects of drinking carbonated soft drinks. Do you fancy his chances?
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
LIWF 2013 - GLOBAL: Bio-cork has plastic in its sights
A new bio-plant closure for wine bottles could replace plastic corks if oil prices continue to rise, its maker has claimed.
In the Spotlight - Coca-Cola's "secret recipe" on eBay
Sales of sparkling cola are under pressure, but one man still believes its stock is high. Cliff Kluge, a pilot from Georgia, told ABC News this week he may have found the original recipe for Coca-Cola - and is selling it on eBay for as much as US$15m.
just For Subscribers - The week in drinks
Here are the ten most viewed, subscriber-only items on just-drinks this week:
Market research related to this article
Successes and Failures Case Study: Coca-Cola "Share a Coke" Campaign
The Coca-Cola ‘Share a Coke’ Campaign is part of Datamonitor’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing, supported by Datamonitor’s consumer insight research, to act as inspiration....
2012 The Multiple Beverage Marketplace in the U.S.
This comprehensive report covers the entire U.S. commercial beverage industry and includes data on retail and wholesale sales as well as volume, growth and per capita consumption. It offers key trends and statistics across eleven U.S. beverage types,...
Carbonated Beverages - US - August 2010
Overall, sales growth of carbonated soft drinks (CSDs) has been generally stagnant in recent years due to rising demand for bottled water, functional beverages (including energy drinks) and some better-for-you (BFY) alternatives. However, a few brand...
