ANALYSIS: Coca-Cola Co's Monster Energy deal

By just-drinks.com editorial team | 8 October 2008

Coca-Cola's distribution deal with Hansen Natural may best be summed up with the old catchphrase, 'if you can't beat them, join them'.

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Coca-Cola's distribution deal with Hansen Natural may best be summed up with the old catchphrase, 'if you can't beat them, join them'.

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