The Launch Pad - Product Launches

The Launch Pad - Product Launches

Here's where we bring together all of the product launches covered on just-drinks.



Product Launch - Bai Brands' Bai Bubbles 30 Sep 2014

Bai Brands has announced the release of a carbonated version of its five-calorie, antioxidant beverages.


Product Launch - Moet Hennessy's Glenmorangie Taghta 26 Sep 2014

Moet Hennessy has released what it claims to be the first 'crowd-sourced' whisky from its Glenmorangie stable.


Product Launch - Pernod Ricard's Martell Premier Voyage 26 Sep 2014

Pernod Ricard has opened the order book on a limited edition Martell Cognac that comes with a EUR10,000 price tag.


Product Launch - Manhattan Moonshine Co's Manhattan Moonshine 26 Sep 2014

New York-based spirits developer Manhattan Moonshine Co has launched its first product, a namesake unaged white whiskey made from oats, rye and spelt.


Product Launch - Woodland Radicle Brands' Xilli 26 Sep 2014

UK company Woodland Radicle Brands is to launch Xilli (pronounced Chilli), a spirit drink infused with a blend of cayenne peppers, habanero chillies and Tequila.


Product Launch - Britvic's Robinsons Fruit Shoot Strawbrainy 25 Sep 2014

Britvic has launched a fruit flavoured Fruit Shoot exclusive to the US.


Product Launch - Inver House Distillers' anCnoc Vintage 2000 25 Sep 2014

Inver House Distillers has launched a 2000 vintage anCnoc expression into the brand's portfolio.


Product Launch - The Wine Fusion's Pig in a Poke Mulled Wine 25 Sep 2014

The Wine Fusion has launched a mulled wine version of its Pig in a Poke brand ahead of the winter season.


Product Launch - Diageo's Smirnoff Sours 24 Sep 2014

Diageo has extended the flavour offering from its Smirnoff vodka brand with the release of three sour variants.


Product Launch - GLOBAL: Isle of Arran Distillers' Machrie Moor Fifth Edition, Machrie Moor Cask Strength 24 Sep 2014

Isle of Arran Distillers has launched two new expressions in its Machrie Moor Scotch whisky range.


Product Launch - UK: Quintessential Brands' Greenall’s Sloe Gin, Greenall’s Wild Berry Gin 24 Sep 2014

Quintessential Brands is launching two new variants of its Greenall's London Dry Gin brand next month.


Product Launch - GLOBAL: Pernod Ricard's The Glenlivet Winchester Collection 23 Sep 2014

Pernod Ricard has launched a series of 50-year-old single malt expressions under its The Glenlivet Scotch whisky brand.


Product Launch – UK: Beam Suntory's The Ardmore Legacy 18 Sep 2014

Beam Suntory is lining up the launch of a new core expression of its Ardmore single malt.


Product Launch - US: Gruppo Campari's Espolon Anejo 18 Sep 2014

The US arm of Campari has released an anejo extension of Espolon Tequila in US.


Product Launch - GLOBAL: Moet Hennessy's Hennessy Edition Particuliere 17 Sep 2014

Moet Hennessy is set to release Edition Particuliere, a super high-end Cognac that contains eaux-de-vie that is over 100 years old.


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