The Launch Pad - Product Launches

The Launch Pad - Product Launches

Here's where we bring together all of the product launches covered on just-drinks.



Product Launch - Beam Suntory's Sourz Rainbow Ice 29 Jan 2015

Beam Suntory has launched a new extension in its Sourz range that “leaves behind a cooling sensation” after drinking.


Product Launch - Thatchers Red and Somerset Haze ciders 29 Jan 2015

Thatchers has launched its “sweetest products yet” as it targets 18-30 year olds moving away from fruit-flavoured ciders.


Product Launch - C&C Group's Magners with Irish Whiskey 29 Jan 2015

C&C Group has launched a new “spider” (spirits and cider drink) that combines Magners cider with Irish whiskey.


Product Launch - Westons' Caple Rd Cider 29 Jan 2015

Westons has launched what it claims is the UK's first "craft" cider in a can.


Product Launch - Big Bottom Distilling's Big Bottom Oregon Gin 28 Jan 2015

Big Bottom Distilling has released Oregon Gin, the first in-house distilled product to be launched by the US company.


Product Launch - Molson Coors' Carling British Cider Orchard Fruits 23 Jan 2015

Molson Coors has launched a second variant of its Carling British Cider brand in response to the UK's growing "fruit cider" category.


Product Launch - MillerCoors' Blue Moon White IPA 22 Jan 2015

MillerCoors is planning to launch a white IPA variant of its Blue Moon brand.


Product Launch - PepsiCo's Mountain Dew Kickstart Pineapple Orange Mango and Strawberry Kiwi 22 Jan 2015

PepsiCo has unveiled two new flavours in its Mountain Dew energy range Kickstart.


Product Launch - Brown-Forman's Woodford Reserve Rye 21 Jan 2015

Brown-Forman is launching a rye version of its Woodford Reserve Bourbon brand.


Product Launch - The Coca-Cola Co's Dasani Drops Infusions 21 Jan 2015

Coca-Cola has launched a new range of Dasani Drops that includes Strawberry Basil and Lime flavours.


Product Launch - Moet Hennessy's Glenmorangie Tusail 21 Jan 2015

Moet Hennessy has lined up a sixth Glenmorangie expression for the brand's Private Edition collection. Glenmorangie Tùsail launches globally this week.


Product Launch - Guy Harvey Ocean Foundation's Guy Harvey Spiced Rum 20 Jan 2015

Guy Harvey, the marine wildlife artist and conservationist, is launching his own brand of rum in the US.


Product Launch - Beam Suntory's Kilbeggan 21-year-old 20 Jan 2015

Beam Suntory has launched a 21-year-old Kilbeggan into European Travel Retail as it ups the Irish whiskey's presence in the sector.


Product Launch - Stone Brewing Co's Delicious IPA 19 Jan 2015

Stone Brewing Co has launched a new IPA brewed to reduce the gluten content.


Product Launch - Raylex's Simplee Aloe 16 Jan 2015

A new UK soft drinks company has released its first product, a juice that contains a blend of aloe vera, grape juice and lemon.


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