Comment - Wine - The Losh Cause
By: Chris Losh
Chris Losh looks at the latest issues affecting the global wine industry.
Comment - Wine - Our Survey Said...?
4 April 2013
Last month, Chris Losh was one of the experts on just-drinks' ‘state of the industry’ webinar. While the webinar looked at the drinks industry as a whole, Chris thinks the results provide plenty of food for thought for the wine companies of this world.
Comment - Wine - The Perils of Scaling The Chinese Wall
7 March 2013
The wine world is looking east for the next big market. China has caught everyone's eye, thanks to some mind-blowing numbers of late. But, scratch the surface and, Chris Losh warns, there are still many rivers to cross to get to the promised land.
Comment - Wine - The UK: Land of... What's the Opposite of Plenty?
5 February 2013
Just over two years ago, Chris Losh suggested that the UK was poised to lose its place as the most dynamic wine market in the world. This month, he suggests, things have gone from bad to worse, with no end to the grimness in sight.
Comment - Wine - Losh's Chris-tal Ball - Part II
15 January 2013
After last week's look at what the first six months of 2013 has in store for the wine industry, Chris Losh considers the second half of the year. Prepare yourself for yet more insight and analysis from our resident wine bard.
Comment - Wine - Losh's Chris-tal Ball
10 January 2013
Having looked back at Chris Losh's predictions for 2012 a year ago, his success rate is clearly wobbly. Here's hoping in this, the first part of his preview of 2013, he takes it a bit more seriously. Eh? Oh.
Comment - Wine - Chardonnay, Nay and Thrice Nay
22 November 2012
About as fashionable as Chris Losh's dress sense, the time is right for Chardonnay to step back up to the plate and show consumers what they're missing. Losh, for one, can see a potentially bright future for the varietal.
Comment - Wine - Tough Harvests Lead to Moment of Truth
30 October 2012
Reports out of the northern hemisphere's wine-producing regions has suggested that this year's harvest has been rather different to previous years'. Chris Losh takes a look at what this could mean on the shop floor.
Comment - Wine - South Africa: The Only Way is Ethics
25 September 2012
Today is the first day of Cape Wine, the three-day bi-ennial trade fair for South Africa's wine producers. To mark the event, Chris Losh takes a closer look at the latest move by the country to highlight its ethical credentials.
Comment - Wine - The Olympics and their Wine Equivalents
30 August 2012
Chris Losh has clearly spent the bulk of July and August glued firmly to his television. Charged with writing his monthly column for just-drinks, then, and he'd be forgiven for giving it an Olympic slant.
Comment - Wine - Scoring Wine: It Might Feel Wrong, but it's Right
31 July 2012
Rating wine divides opinion. Some industry types feel squeamish about reducing a bottle to score out of 100. But, here, our wine commentator, Chris Losh, argues that rating systems are popular with consumers, and should therefore be embraced.
Comment - Wine - Reduced ABV: Something for Everyone
3 July 2012
The reduction of abv in the wine category in the UK has been peddled by some in the industry as an innovation. While that may be open to debate, Chris Losh believes there can be no argument that the move, if done right, could benefit everyone. But, there's still a long way to go.
Comment - Wine - Off-Trade a Turn-Off for the On-Trade
12 June 2012
The barrier between the on-trade and the off-trade for wine companies is so high as to be insurmountable. But, Chris Losh argues, its very presence is blocking a lucrative opportunity.
Comment - Wine - Social Media: Does Twitter Chatter Equal Sales Patter?
15 May 2012
This month, Chris Losh looks at the role of social media in the conversation between producers and consumers, and concludes that talk on Twitter does not necessarily equate to buying more bottles.
Comment - Wine - Minimum Pricing: For Richer, For Poorer?
17 April 2012
The spectre of minimum pricing for alcohol took physical form in the UK last month. Chris Losh is confused, however: Will the poor get hit harder than the richer in UK society? And, if so, will the move really achieve the desired aim?
Comment - Wine - Don't Go Changin'...
15 March 2012
This month, Chris Losh, has hit a wall. The wine industry isn't what it was for Chris. But, he's trying to look on the bright side: While there is limited scope for wine styles to 'do different', that's not to say that nothing can be done.
Comment - Wine - Trade Tastings: Small is Beautiful
14 February 2012
In the olden days, when it came to wine tasting events for the trade, big was better. Here, in 2012, however, greater returns are coming from the smaller meet-ups, rather than the catch-alls. That's what Chris Losh reckons.
Comment - Wine - Losh's Chris-tal Ball
19 January 2012
It's the week of forecasts on just-drinks this week. On Tuesday, Ian Buxton considered what 2012 will bring for the world of whisky. Today, Chris Losh looks at what the next 12 months will provide for all you wine producers out there. Note: Some of the following might not happen.
Comment - Wine - European Wine Producers of a Nervous Disposition, Look Away Now
2 December 2011
As the festive season approaches, Chris Losh was hoping to give you, dear reader, a heartwarming gift in this, his last comment of the year. But, there's little likelihood that the grim reality on his doorstep will let him spend too much on a gift. No matter how badly you, dear reader, could do with one.
Comment - Wine - Will Consumers Follow Prices North?
27 October 2011
Wine prices in the UK are soon to break a new barrier, research shows, but will consumers continue to pay? And, is the trade doing enough to keep them on-side? Chris Losh reports from a supermarket wine aisle, somewhere in Middle England.
Comment - Wine - Bordeaux's Marketing Challenge
21 October 2011
With humble apologies, but an administrative error meant that Chris Losh's September thoughts didn't make it last month. Here they are, though, finally. Chris' October musings follow next week. Meanwhile, marvel at how excited Chris gets at news of a marketing appointment.
