Comment - Beer - Nelson's Column
By: Larry Nelson
The editor of Brewers' Guardian, Larry Nelson, provides his monthly take on the latest developments in the beer category.
Larry Nelson has been looking at the global brewers' numbers this month, and mulling what their report cards say about the state of international beer brands.
This month, Larry Nelson considers the importance of a reliable brand name for your beer. Anyone fancy a Mr Winky?
Is there a hop price crisis? Some beer industry observers believe so. Larry Nelson, however, believes the situation is not as clear as some have tried to make out.
As just-drinks publishes its latest on-trend report, which focuses on the craft beer sub-category, Larry Nelson ponders the future for the segment in its biggest market, the US.
This month, Larry Nelson has a challenge for those of you with an eye on the beer category. Pencils at the ready?
Last month, the chairman and former CEO of SABMiller, Graham Mackay, passed away. Ahead of a memorial service in London later this week, Larry Nelson looks back at an extraordinary career.
The performance of the craft beer sub-category dominates the brewing headlines. Larry Nelson takes an in-depth look at the numbers and details Boston Beer Co's position as the driving force for craft in the US.
Marketing a beer brand successfully has traditionally involved partnering with a big event and parting with big bags of cash. But, Larry Nelson has been introduced to a smaller, smarter way to push a beer.
Recent figures releases in the US suggest that the growth of craft beer in the country continues unabated. Larry Nelson takes a look at the numbers.
This month, Larry Nelson prefers to keep it short.
This month, Larry Nelson has spotted a flaw in the drinks industry's regulation of its own products.
Tomorrow is Budget day here in the UK. Like most years, the days before the annual shake-up of the country's finances this week has seen the beer duty escalator return front of mind. Larry Nelson takes a look at what might happen to the controversial legislation tomorrow.
This month, Larry Nelson is starting the celebration of the Reinheitsgebot a little early. Looking back, however, has prompted Larry to look forward and ask; what future for the ancient beer law?
He's back, Back, BACK. After an absence of almost two years, we're delighted to welcome Larry Nelson, the publisher of Brewers' Guardian, back into the just-drinks fold. and, to kick things off again, Larry would like to talk to you about craft beer.
- The End of the Road for International Beer Brands?
- Comment - Another One Bites Bacardi's Dust
- Allegro: The shape of things to come at Pernod?
- Pernod Ricard's FY Performance by Region, Brand
- US craft vodka puts squeeze on Pernod's Absolut
- Mast-Jägermeister targets UK off-trade boost
- Pernod bemoans tough FY as sales, profits drop
- ASA bans Jägermeister TV ad
- Bacardi announces CFO switch
- SABMiller exec to become CFO at Beam Suntory