just-drinks authors and correspondents
Ben Cooper is just-drinks' sustainable business editor and specialises in business ethics, corporate social responsibility, policy issues and sustainability. He holds MAs from Cambridge University and the University of London, respectively in Social and Political Sciences and Social Policy.
He joined the just-drinks editorial team in 2000 and today works across both just-drinks and just-food, while also writing occasionally for just-style.
In addition to his regular features, Ben has written numerous in-depth management briefings on issues such as alcohol policy, sponsorship, the Fairtrade market, the use of food colourings and environmental issues facing the clothing industry. He also writes regularly for Ethical Corporation magazine which specialises in the corporate social responsibility field.
He lives in London where he also works as a professional singer.
Columns by Ben Cooper
Every month, Ben Cooper casts his eye over sustainability efforts in the global drinks industry.
Each month, Ben Cooper casts his eye over emerging trends that could be of use to drinks companies and their brands
Articles by Ben Cooper
Coca-Cola's recent water-replenishment achievements underline the company's status as a leader in sustainability within the drinks sector. However, Ben Cooper writes, an even greater focus on specific areas of water stress from all drinks companies looks certain to be required to take industry engagement on water to the next level.
The broadening taste palate of consumers is spurring ever more adventurous flavour creations in the drinks sector, Ben Cooper writes, while growing sophistication in how consumers view flavour profiles in food and drink is leading to new opportunities in marketing, product development and food pairing.
In this month's Sustainability Spotlight, Ben Cooper examines how Diageo's investment in a UK drinks start-up represents a commercial and sustainability win-win.
Rapid and constant connection to the Internet has already transformed how consumers interact with the market, but the digital revolution is by its very nature a continuing phenomenon. In this month’s Consumer Trends, Ben Cooper investigates the link between a recent multi-billion-pound tech deal and the Moscow Mule.
The latest joint research from just-drinks and The IWSR has predicted that the global rum market will decline over the next five years.
On one level, rum is a relatively simple product. Easy to produce from an inexpensive and ubiquitous primary raw material, rum is made and consumed widely.
A fledgling partnership between Jose Cuervo and the Ford Motor Co underlines the potential for the innovative and environmentally positive re-utilisation of waste products from beverage production. Ben Cooper reports.
There has always been demand for non-alcoholic drinks for adults, but the adult soft drinks segment – and its consumers – are changing. Ben Cooper reports.
Corporate sustainability strategies are about balancing commercial priorities with environmental and social concerns. Ben Cooper asks whether Heineken has struck the right balance with its decision to embrace motorsport sponsorship.
The on-premise channel remains a key testing-ground for new drinks products and has always pointed the way for trends in the wider beverage arena. Ben Cooper looks at some recent research and examines why on-premise trends are so influential.
- How the can has a part to play in beer's future
- What do US wholesalers think of spirits trends?
- Experienced hands hold firm at CCEP - Analysis
- It isn't just men who like beer - Comment
- Why sports drinks fail to ride the Olympic wave
- Diageo Australia's commercial head to step down
- Diageo reveals revival plan for former factory
- Stoli Group CEO Rob Cullins to step down
- William Grant sees 2015 sales, profits lift
- Jose Cuervo applies to go public
- Global gin insights - market forecasts, product innovation and consumer trends
- The Next Seven Big Beverage Markets
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends
- Global rum insights - market forecasts, product innovation and consumer trends
- Global RTD insights - market forecasts, product innovation and consumer trends