Andy Morton


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Andy MortonThe beverage business blog from Andy Morton

If you would like to offer your comments, opinions, suggest topics or just have a good rant, please feel free to email: Andy Morton.


Carlsberg builds new life from Copenhagen brewery 15 Dec 14

“Ah, yes, you've hit upon a very sensitive area,” says Thomas, my guide at the Carlsberg Brewery in Copenhagen last Friday...


Scotch whisky firms learn the value of leftovers 9 Dec 14

Experimentation has long been a watchword in the Scotch whisky industry. It is what has given consumers the huge range of ageing options, from refill hogsheads to virgin oak to Sherry butts...


Sidel wants you to see the light(weight bottles) 2 Dec 14

PET bottle maker Sidel has created a cost calculator that claims to show how much money a beverage company can save by switching to less heavy packaging...


US beer called "filthy water" as Czech president gets patriotic 25 Nov 14

The long-running spat between US and Czech brewers stepped up a notch this week after the Czech president described American beer as “filthy water”...


PepsiCo caught in Amazon attack 21 Nov 14

PepsiCo received high praise when it announced it was to launch its stevia-based Pepsi extension True exclusively on Amazon in the US...


A drink that makes you thin? 19 Nov 14

The Coca-Cola Co has spent a lot of money recently fighting accusations that soft drinks make you fat...


The answer to our prayers - Christmas corporate gift packs 18 Nov 14

A new survey released today reveals that while 50% of UK workers would choose alcohol as a Christmas present from their employees, just 7% would opt for a charity donation sent on their behalf...


Historic Glenfiddich tastes so sweet 14 Nov 14

Last night, I was lucky enough to get a taste of history...


Flavour stick "ages whisk(e)y three years in 24 hours" 20 Oct 14

Whisk(e)y companies spend a lot of money and effort ageing their products for that premium taste...


US lacks bottle for craft soda revolution 17 Oct 14

PepsiCo created a stir last week with the news it is testing a product called Caleb's Kola, with some in the media claiming it was the beginning of a new “craft soda” category...

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