UK group takes lead on responsible promotion

By just-drinks.com editorial team | 7 June 2005

The British Beer and Pub Association (BBPA) recently introduced new guidelines for the responsible promotion of alcohol. Ben Cooper spoke with the BBPA's director of communications, Mark Hastings, about the new code and what it sets out to do.

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The British Beer and Pub Association (BBPA) recently introduced new guidelines for the responsible promotion of alcohol. Ben Cooper spoke with the BBPA's director of communications, Mark Hastings, about the new code and what it sets out to do.

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