The Losh Cause
By Chris Losh | 1 November 2005
Global sales of Scotch whisky may have recently gone through the GBP1bn barrier but, writes Chris Losh, worries over declining volumes in major markets such as France and Spain have resulted in cautious and qualified celebrations of this milestone.
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Global sales of Scotch whisky may have recently gone through the GBP1bn barrier but, writes Chris Losh, worries over declining volumes in major markets such as France and Spain have resulted in cautious and qualified celebrations of this milestone.
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