The Global New Product Database
By Mintel | 8 April 2003
Functionality and health marketing messages are growing ever more prominent in NPD within the drinks industry, from water to wine. Mintel's Global New Product database once more tracks all the latest developments in product launches and innovation in the last month for just-drinks readers.
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Functionality and health marketing messages are growing ever more prominent in NPD within the drinks industry, from water to wine. Mintel's Global New Product database once more tracks all the latest developments in product launches and innovation in the last month for just-drinks readers.

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