The Global New Product Database
By Mintel | 29 October 2002
This month's Mintel's Global New Product Database highlights the increasing use of the health card in soft drinks marketing, and a number of new lines are taking this concept ot the extreme. Meanwhile there are also some surprising developments in the milk category and continued innovation on the more traditional grounds of the carbonated market.
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This month's Mintel's Global New Product Database highlights the increasing use of the health card in soft drinks marketing, and a number of new lines are taking this concept ot the extreme. Meanwhile there are also some surprising developments in the milk category and continued innovation on the more traditional grounds of the carbonated market.
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