Where strategic IT investments arebeing made Respondents were asked in which areas oftheir business are strategic IT investments being made. Respondents were only prompted ifthey could not provide any answers. The top four areas identified were mentioned insimilar proportions overall. Yet, large variances by country can be seen in Fig. 6. Thesuggestion is that strategic IT investments are being made in many key areas of thebusiness. Spain and the US appear to have more respondents making IT investments in agreater number of areas of their business.