Soft drink producers must heed school ban warning

By Ben Cooper | 1 October 2002

The ban on carbonated soft drinks in schools in Los Angeles County may be viewed merely as a local irritant by the world’s giant soft drink companies or dismissed as a knee-jerk reaction to over-hyped health claims. But as Ben Cooper suggests, the industry should take heed as the move is in step with a growing and negative view legislators are taking on less healthy foods and drinks.

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The ban on carbonated soft drinks in schools in Los Angeles County may be viewed merely as a local irritant by the world’s giant soft drink companies or dismissed as a knee-jerk reaction to over-hyped health claims. But as Ben Cooper suggests, the industry should take heed as the move is in step with a growing and negative view legislators are taking on less healthy foods and drinks.

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