Product innovation drives UK soft drinks market

By Soft Drinks International | 1 February 2005

Consumer demand for new styles of carbonated drinks and the proliferation of non-carbonated offerings, such as functional and sports drinks and smoothies, continue to dominate new product development in the UK, reports Jonathan Thomas, senior market analyst, Leatherhead Food International.

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Consumer demand for new styles of carbonated drinks and the proliferation of non-carbonated offerings, such as functional and sports drinks and smoothies, continue to dominate new product development in the UK, reports Jonathan Thomas, senior market analyst, Leatherhead Food International.

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