Chilled juice remains segment leader : Part 1

By Beverage Industry Magazine | 9 February 1999

Refrigerated juices once again led growth in the juice segment this year, with strong gains in almost all varieties, and while that alone is enough to mark a successful category, this summer's news that PepsiCo has entered that market with the purchase of Tropicana brought even more attention to the segment.

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Refrigerated juices once again led growth in the juice segment this year, with strong gains in almost all varieties, and while that alone is enough to mark a successful category, this summer's news that PepsiCo has entered that market with the purchase of Tropicana brought even more attention to the segment.

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