COMMENT: NBC decision dampens the spirits

By just-drinks.com editorial team | 8 April 2002

NBC's reversal of its decision to air hard liquor ads was predictable given the uproar it produced. However as Ben Cooper argues it was also illogical and does nothing to confront the contradictions in US attitudes to alcohol advertising.

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NBC's reversal of its decision to air hard liquor ads was predictable given the uproar it produced. However as Ben Cooper argues it was also illogical and does nothing to confront the contradictions in US attitudes to alcohol advertising.

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