ANALYSIS: Is India ready to drink Ready-to-Drinks?

By Ben Cooper | 30 August 2007

A recent report in the Indian business press suggested that local spirits force United Spirits, part of the UB Group, had abandoned plans to develop RTDs for the Indian market. However, other companies appear to be keeping more of an open mind on the subject. Ben Cooper reports.

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A recent report in the Indian business press suggested that local spirits force United Spirits, part of the UB Group, had abandoned plans to develop RTDs for the Indian market. However, other companies appear to be keeping more of an open mind on the subject. Ben Cooper reports.

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