Integrating the supply chain

By GEAC | 4 February 1999

The major objectives of integrating thesupply chain within the food and beverage sectors are cost reduction and customer service(Figure 1). The theory that customer service and cost trade off each other still prevails.In fact, the opposite is true. The high levels of efficiency required for excellence incustomer service, derived from focusing on customer needs, core processes and a simplerbusiness, also drive cost down to industry-leading levels.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

The major objectives of integrating thesupply chain within the food and beverage sectors are cost reduction and customer service(Figure 1). The theory that customer service and cost trade off each other still prevails.In fact, the opposite is true. The high levels of efficiency required for excellence incustomer service, derived from focusing on customer needs, core processes and a simplerbusiness, also drive cost down to industry-leading levels.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page