Innovation keeps independents ahead of cola giants
By Steven Lewis | 13 August 2001
The number of independent soft drink bottlers in Latin America is less than half what it was 20 years ago, and their ranks are still thinning in the face of the multinational challenge. Some say independents are a dying breed, but a few have developed survival skills, as Steven Lewis reports.
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The number of independent soft drink bottlers in Latin America is less than half what it was 20 years ago, and their ranks are still thinning in the face of the multinational challenge. Some say independents are a dying breed, but a few have developed survival skills, as Steven Lewis reports.

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