India proves tempting prize for international brewers
By Euromonitor International | 3 November 2006
Major brewing groups are clamouring to get into India, which, by dint of its young population, expanding economy and rising personal disposable income offers huge growth potential. International groups have already made substantial inroads by partnering with local companies, writes Tom Joyce of Euromonitor International, and more such tie-ups are imminent.
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Major brewing groups are clamouring to get into India, which, by dint of its young population, expanding economy and rising personal disposable income offers huge growth potential. International groups have already made substantial inroads by partnering with local companies, writes Tom Joyce of Euromonitor International, and more such tie-ups are imminent.
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