Focus - Soft Drinks & Water: How Self-Regulation has Won the Day in Washington
By Ben Cooper | 10 November 2011
As the Children's Food and Beverage Advertising Initiative celebrates its fifth anniversary, Ben Cooper looks at how improved self-regulation appears to have prevented the imposition of US government guidelines on how food and drink is marketed to children.
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As the Children's Food and Beverage Advertising Initiative celebrates its fifth anniversary, Ben Cooper looks at how improved self-regulation appears to have prevented the imposition of US government guidelines on how food and drink is marketed to children.

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