French appellation system faces winds of change
By Ben Cooper | 12 March 2002
In a fast changing and market driven environment, the French AOC system is seen by many as the root cause behind the country's declining hold on world wine market share. So when the president of the INAO visited London to defend the system and outline his solutions Ben Cooper jumped at the chance to attend.
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In a fast changing and market driven environment, the French AOC system is seen by many as the root cause behind the country's declining hold on world wine market share. So when the president of the INAO visited London to defend the system and outline his solutions Ben Cooper jumped at the chance to attend.
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