Focus - Will the Major Brewers Acquire More Craft Regional Brewers?

By Stefan Kirk at Glenboden | 14 May 2012

In recent years a big re-invention story for the beer industry has been craft regional beers, especially in the US but also now in parts of Europe. We believe this is driven by that segment being a conduit for the majors to both growth and premiumisation, and see more M&A activity there going forward.

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In recent years a big re-invention story for the beer industry has been craft regional beers, especially in the US but also now in parts of Europe. We believe this is driven by that segment being a conduit for the majors to both growth and premiumisation, and see more M&A activity there going forward.

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