Focus - Pressure on soft drinks set to ramp up in 2010
By Ben Cooper | 7 January 2010
While the economy dominated the news agenda in 2009, the coming year will see renewed pressure on soft drinks companies in areas such as sugar content, advertising and functional ingredients. Ben Cooper looks ahead to see which issues are set to come to the fore during the coming year.
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While the economy dominated the news agenda in 2009, the coming year will see renewed pressure on soft drinks companies in areas such as sugar content, advertising and functional ingredients. Ben Cooper looks ahead to see which issues are set to come to the fore during the coming year.
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