Eastern Europeans eager for energy boost
By just-drinks.com editorial team | 17 May 2005
The functional drinks sector remains something of a niche market in Eastern Europe but there is clearly growth potential. Hope Lee of industry analysts, Euromonitor International, assesses the state of play in both the energy and sports drinks sectors.
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The functional drinks sector remains something of a niche market in Eastern Europe but there is clearly growth potential. Hope Lee of industry analysts, Euromonitor International, assesses the state of play in both the energy and sports drinks sectors.
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