Cometh the hour, Cometh the Man

By Chris Brook-Carter | 12 November 2001

Kim Manley, the man behind Smirnoff Ice, caused more than a few ripples when he left the relative calm of Diageo to take up Allied Domecq's top marketing post a year ago. He talks to Chris Brook-Carter about plans to take his former employer head on and the creation of a marketing-led company.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Kim Manley, the man behind Smirnoff Ice, caused more than a few ripples when he left the relative calm of Diageo to take up Allied Domecq's top marketing post a year ago. He talks to Chris Brook-Carter about plans to take his former employer head on and the creation of a marketing-led company.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

UK: Diageo launches global ads for Smirnoff Ice
Diageo is to launch a new global advertising campaign for Smirnoff Ice. The first ad in the global campaign, 'Garden', launches in Great Britain on April 11th on terrestrial and satellite TV.

FRANCE: Pernod confirms AD acquisition talks
Pernod Ricard is looking to acquire Allied Domecq.

UK: AD and Pernod ratings cut
Allied Domecq and Pernod Ricard have both been downgraded.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page