Analysis - SABMiller's Mexican standoff "not life threatening" for Heineken

By Andy Morton | 10 June 2013

SABMiller's long-running bid to end Mexico's exclusivity agreements is "not life threatening" for Heineken's local brewer, but could cut its volumes by about 5%, an analyst has warned.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

SABMiller's long-running bid to end Mexico's exclusivity agreements is "not life threatening" for Heineken's local brewer, but could cut its volumes by about 5%, an analyst has warned.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

Analysis - Mexico on track for Heineken
Mexico is a "good story" for Heineken as it continues to integrate FEMSA Cerveza, an analyst has said.

just On Call - Heineken eyes younger drinkers with "sexy" branding
Heineken's CEO has said the company needs to make its brands "sexy" in Europe to attract younger drinkers as baby boomers disappear from the beer market.

US: Big cider brands drive on-trade growth - figures
US on-trade hard cider sales are continuing to outpace beer with growth being driven by the three major brands, according to latest figures.

Market research related to this article

SABMiller plc : Consumer Packaged Goods - Company Profile, SWOT & Financial Report
Canadean's "SABMiller plc : Consumer Packaged Goods - Company Profile, SWOT & Financial Report" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and servic...

SABMiller Plc in Beer (World)
The world’s second largest brewer, SABMiller’s geographic profile provides a strong platform from which to exploit forecast volume growth in emerging markets. This profile analyses the company’s employment of strategic alliances and emphasis on local...

Heineken NV in Beer (World)
Heineken, the world’s third largest brewer and leading cider producer, continued its aggressive acquisitive expansion in 2012 with the purchase of Asia Pacific Breweries. This profile considers the extent to which the deal addresses the weaknesses in...

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page