Allied Domecq looks set to demerge - and then merge again?
By just-drinks.com editorial team | 16 March 1999
Allied Domecq is the UK andthe world's second largest spirits group (see Table 1 below). But it has been in theshadow of Diageo for some time - never seeming to be able to follow the lead set bythe merger between Grand Metropolitan and Guinness group. This may be about to change.
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Allied Domecq is the UK andthe world's second largest spirits group (see Table 1 below). But it has been in theshadow of Diageo for some time - never seeming to be able to follow the lead set bythe merger between Grand Metropolitan and Guinness group. This may be about to change.

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