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just-drinks.com research update 182 | |
Everything you need to know about the world's drinks companies - in one placeWe think this 900-page directory offers excellent value for money, profiling the top 1,000 drinks manufacturers. Click the links below to download a sample, showing a detailed table of contents.
This recently published directory provides information on the leading companies in the international drinks industry. This 2-volume reference book presents detailed profiles of 1,000 major manufacturers operating internationally and nationally. It will save your time and money and help you get to know the global drinks market inside out. As well as providing full contact details for each company, it also includes hard-to-research world drinks consumption rankings, and valuable market share and brand share data. It contains contact details for organisations publishing specialist drinks industry information - trade associations, journals and websites.
Two great report offers:Bundle: Distribution Trends in Soft Drinks: On-Premise vs Off-Premise Dynamics & Forecasts to 2015 Argentina, Brazil, Chile and Colombia Distribution Trends in Soft Drinks: On-Premise vs Off-Premise Dynamics & Forecasts to 2015 Argentina, Brazil, Chile and Colombia is a bundle containing special focus reports. Comprising of data tables, charts and text, the reports provide an overview of the latest soft drinks trends and developments in on- vs off-premise volume and value. Download a sample of this report
These country forecast reports include consumption trends for 20 individual beverage categories (packaged water, carbonates, juice, nectars, still drinks, squash/syrups, fruit powders, iced/rtd tea, sports drinks, energy drinks, bulk/HOD water, dairy drinks, hot coffee, hot tea, beer, cider, spirits, flavoured alcoholic beverages, fortified wine, wine). Measures include million litres and litres per capita data for 1999 to 2009 actuals, plus forecasts to 2015. Data is provided in Excel format, with supporting text in Acrobat pdf.
just-drinks subscription offerDuring March, just-drinks has been giving all new members a huge 34% discount on a 12-month subscription. Plus, you'll get three complimentary research reports, worth over £1300 ($2650 and €1700). The reports include a global market review of international rum, a review of the issues, trends and challenges facing the drinks industry and just-drinks’ beverage industry outlook for 2011. This offer is only available until 31st March. Click here to take advantage of this exclusive offer now.
This is the eagerly awaited latest edition of our popular global market review of rum. Interest in this category is gathering pace as rum is widely viewed within the liquor industry as the next big thing. Rum is already big in terms of span of markets and volume but it's been less impressive in terms of premium brand development. This is now changing due to the entry of the major multinationals. They are now bringing much needed investment, brand-building expertise and distribution clout to the category. Be one of the first to grab this new title. Download a sample of this report
In the face of growing pressures upon the global population and the world’s natural resources, many leaders in the food and drinks industry have been implementing a number of major sustainability initiatives. Sustainability is increasingly considered to be a key strategic priority and many companies are setting sustainability targets hand in hand with the delivery of commercial objectives (e.g. improving energy efficiency and reducing carbon emissions). This new report investigates the issues and trends.
Hot drinks consumption around the world is often based on long-standing cultural traditions and also differs widely by region. New product launches need to complement these behaviours or risk losing relevance among consumers. This report examines steps manufacturers around the world are taking to identify population segments and local trends that offer opportunities for hot drinks innovation, and identifies key trends for future category expansion through product development.
They’re the fastest-moving, biggest bandwagon in global marketing and branding - but are social media more than just the “shiny new object in the room”, as a senior executive put it? With their low-cost compared with traditional advertising, and their promise of two-way conversations with consumers, social media are being hailed as potential gamechangers, and already PepsiCo’s Americas Beverages division is employing only brand managers with digital skills: “We tell the headhunters not to bring us any traditional CPG people,” said CEO Massimo d’Amore.
With beer volumes in the UK and the US declining, craft beer or real ales have been one bright spot. The growth has been driven by alcohol consumption in moderation and a “less of the best” approach when it comes to consumer choice of alcoholic drinks. Other important contextual factors driving craft and real ales include the sensory benefits e.g. taste, their authentic positioning, and the suitability for pairing with food. This case study examines the key consumer drivers behind its growth.
With differentiation more elusive, food and alcohol pairings provides a route to a product premium in terms of trading up to more premium products and generating an elevated, more sophisticated and sensory approach to alcohol consumption. Food and alcohol pairings can be used by alcohol manufacturers as part of their corporate social responsibility concerns. This exclusive research report examines the trend.
This report analyses the changing societal perceptions of alcohol consumption in India, marketers’ efforts through surrogate advertising and event sponsorship, and the resultant rise in demand for alcoholic beverages across several urban Indian consumers. It points out key opportunities for companies to explore, in terms of both product development and marketing.
The fate of the Cash and Carry format is closely connected to the health of the independents sector, so, as chained retail takes hold of the global retail market, how is the channel faring? This briefing, the first in a two-part series, offers an overview of the Cash and Carry channel: current developments, customer trends, company activity and future prospects. Part II will look at the progress of the channel in the world's most important developing markets, Brazil, Russia, India and China. Kind regards, Liz Hague Research Store Manager, just-drinks.com Tel: + 44 (0) 1527 573 604 (direct) Fax: + 44 (0) 1527 577 423 |
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Research update
World Drinks Marketing Directory 
Bundle: Brazil, China, India and Russia Beverage Forecasts 
Global market review of rum - forecasts to 2015 
Sustainability Strategy Leaders in the Global Food & Drinks Industry 
Hot Drinks: New Product Innovations 2010 
Apps and social media strategies in healthy foods and beverages - key lessons and case studies 
Craft Beers in the US & UK Case Study: How Mainstream Brewers can Benefit From the Trend Towards Craft Beers 
Food & Alcohol Pairing: Consumer Occasions and Marketing Opportunities 
The Future of Alcoholic Beverages in India: Changing Consumer Preferences and Emerging Opportunities 
Global Cash and Carry Channel - Wholesale Format With a Future? 
