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just-drinks.com research update 179 | |
The end of the year is fast approaching - make good use of your research budget before it's too late.Take a look through the latest titles and best selling research of 2010 below. All of these, and many more reports, studies and datasets are available in the just-drinks research store.
Over the last 5 years, each individual sector within the spirits and liqueurs market has observed various changes, with the biggest alterations involving vodka and Scotch whisky. In Spirits & Liqueurs, this new market report says that sales of vodka increased by 16.8% over the review period (from 2005 to 2009) and currently account for 32.4% of the entire spirits and liqueurs market. Conversely, the Scotch whisky sector has seen a massive decrease of more than 23.3% over the last 5 years and currently accounts for 24.3% of the market, down from the 31% share that it held in 2005. The majority of sectors saw some loss over the review period, with consumer preferences shifting away from more traditional spirits and towards more fashionable and popular alcoholic drinks, such as vodka.
An essential guide for soft drinks professionals, this global summary of the 2010 Global Energy Drinks Report gives top-line consumption data from 2004-2010F at both a global and regional level, with forecasts to 2013.
Growth in alcohol consumption has slowed in Western markets in recent years, while the sales of brands perceived as ‘premium quality’ have risen. In the developing world, wealthier consumers are following the same trends, whilst lower-income consumers are increasing their consumption of beer and other branded alcoholic drinks as they are increasingly able to afford them. This report evaluates the growth and importance of premium alcoholic drinks across beer, cider, flavored alcoholic beverages (FABs), spirits and wine. It provides insight into effective premiumization strategies and makes recommendations on how premium brands can succeed in an economically challenging and competitive market.
Health concerns are having an impact on the market for alcoholic drinks. The consumption of alcohol per head in Europe is falling having peaked in about 1975 and this trend is allied to increasing health awareness on the part of consumers.
The High Intensity Sweeteners (HIS) category is undergoing significant change at present. The progress of sucralose has caused major changes in the shape of the market over the past 10 years or so and, more recently, the introduction of stevia has opened up new opportunities in sugar replacement. This report explores the latest trends and developments in the use of high intensity (or non-nutritive) sweeteners in the global soft drinks market, which accounts for 56% of total volume consumption of this ingredient category.
This report offers global briefings on the world's drinking habits. The analysis sheds more light on what, in effect, is the degree of opportunity for growth in commercialised soft, hot, alcoholic and dairy drinks, in different regions around the world. From questions about "What the world drank, drinks and will be drinking?" and "Where the world buys its drink?" the study moves to the questions of how manufacturers react to evolving consumer demands and adapt their offerings.
The fiscal maelstrom of the Great Recession had a profound impact on the global socio-economic landscape. Sweeping across the world in 2008 and 2009 and causing havoc in countries as diverse as Latvia, the US, South Korea and South Africa, the sharpest contraction in world output since the Great Depression dramatically reshaped consumption trends, bringing about the arrival of a new norm. Temporary or permanent, radically fresh or an acceleration of pre-existing shifts in drinking, going out, socialising and spending patterns, such dramatic movements are but the post-natal convulsions following the birth of a new type of consumer. This latest global briefing, Beyond the Crisis - The New Consumer and the Alcoholic Drinks Industry, is hence an attempt to identify and contextualise the shifts, decipher their implications and point to the direction the alcoholic drinks industry will take in response.
Coming soonThe just-drinks market research portfolio of beverage reports will continue to expand throughout 2011. Expect to see updates of your favourite vodka, gin and premium beer titles, the eagerly awaited global market review of malt whisky and our first ever ranking report of top spirits brands by category. As if that isn't enough, we will also be releasing a brand new category report specifically about Absinthe. That's just a few reasons to keep reading our updates and visiting our market research store. Kind regards, Liz Hague Research Store Manager, just-drinks.com Tel: + 44 (0) 1527 573 604 (direct) Fax: + 44 (0) 1527 577 423 |
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Research update
Spirits and Liqueurs 
Global Summary Energy Drinks Report 2010 
Premiumization strategies in alcoholic drinks: innovating to drive value through brand and product enhancement 
Innovations in Healthier Alcoholic Drinks: Healthy positioning strategies, case studies and future opportunities 
High-Intensity Sweeteners - Soft Drinks - Growing Choice in an Evolving Market - World 
Drinking Cultures of the World - Globalisation Creates Opportunities -World 
Beyond the Crisis - The New Consumer and the Alcoholic Drinks Industry 
