just-drinks.com Research update
May 2010

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just-drinks.com research update 172

Discover opportunities in travel retail liquor sector

The recent history of travel retail has been peppered with periodic crises such as the abolition of intra-EU travel retail in 1999. The latest economic downturn is just the latest. Nevertheless, the liquor industry has been able to grow the overall value of travel retail liquor in recent years. The combined impact of these various adverse developments forced the liquor industry into a re-think. Either it changes the way it does business or its faced long-term decline.

The more enlightened liquor suppliers and operators are endeavouring to raise penetration and conversion rates - both woefully low - of traditional and non-traditional consumers. This represents an enormous opportunity, still to be fully tapped.

The good news is that the underlying travel retail liquor business remains healthy. The long-term forecast is one of continued growth in travel and tourism.

Coming soon: the latest report from just-drinks/IWSR will provide you with background, analysis and insight into the global travel retail liquor sector.

If you would like me to contact you as soon as this report is available, please email me.

Alcoholic drinks and the great recession - the present and future of the global market

The core objective of this report is to examine the current state of the global alcoholic drinks industry, including any impact that the continued global economic uncertainty is having on market performance. In addition to providing a global overview of market performance, the report also analyses performance by product sector and geographic region, the state of the global competitive landscape, performance by retail distribution format, key trends and developments and global prospects and opportunities.

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High intensity sweeteners - soft drinks - growing choice in an evolving market

The high intensity sweeteners category is undergoing significant change at present. The progress of sucralose has caused major changes in the shape of the market over the past ten years or so and, more recently, the introduction of stevia has opened up new opportunities in sugar replacement. This report explores the latest trends and developments in the use of high intensity (or non-nutritive) sweeteners in the global soft drinks market, which accounts for 56% of total volume consumption of this ingredient category.

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sustainability Offering ethicality & sustainability in food & drinks

The volume of information available regarding ethical and environmental issues has manifested in a growing number of global consumers not only acknowledging the urgency of such problems, but accepting personal responsibility to address them. In turn, industry players have acknowledged that environmentalism is now a key battleground in the fight to win the hearts and minds of consumers.

This report provides:

  • Comprehensive analysis of consumer values, attitudes and behaviours with regard to ethical and environmentally friendly consumption
  • Detailed analysis of the most influential claims pertaining to ethicality and sustainability, with specific focus on the food and beverage sector
  • Comprehensive market growth forecasts for the food and non-alcoholic beverage organic and Fairtrade market segments
  • Covers food and non-alcoholic beverages, across 18 countries in five regions, and incorporates two waves of proprietary consumer research

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india Consumer trends in India: opportunities in health and wellness food & beverages

This report is based on trends observed in terms of changing Indian lifestyles, increasing health and wellness awareness and consumers' food and beverage product choices. It's aimed at enabling the NPD and marketing team in FMCG companies to identify potentials in terms of product formulation and packaging, and emerging consumer segments.

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Innovations in spirits: key product trends, growth strategies and forecasts to 2012

Alcoholic drinks were previously considered by many to be relatively immune from recessions. This is not the case upon closer investigation of the spirits market, which by its nature, is a more premium sector than beer or wine. The processing, the ingredients, the high alcohol by volume content, all contribute to a more expensive product in general.

This report is written with a focus on the next two years, following in-depth analysis of NPD, branding and marketing activity that has occurred in the global spirits market over the past three to four years. The report offers actionable strategies for spirits brands with insight into new product launches, marketing campaigns and flavours/ingredients developments.

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Innocent Drinks case study: capitalising on the health trend in the smoothie category

This case study on Innocent Drinks explores business practices across a variety of disciplines and business sectors. It focuses on the company's achievements as it copes with recession, competition and takeovers.

Reasons to purchase:

  • Gain insight into the methods used by important industry players to give them a competitive edge
  • Identify specific areas for operational improvements
  • Capitalise on the knowledge of experienced companies when entering a new niche or market

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Emerging food and drinks markets in Asia-Pacific

Across Asia, population and economic growth is driving considerable change as many country markets mature, an emergent middle class continues to grow and rapid urbanisation has taken place. This report provides a scorecard that measures the most promising markets. Some of the top-rated countries are then explored in more depth, providing insight into the opportunities and risks in their food and drinks markets. The scorecard measures across 7 food and drinks metrics, including market size, market growth, per capita spend, population, market intensity, commercial infrastructure and social structures. Each market is rated for each individual metric and an overall score produced to allow a final ranking. Key countries are examined in depth to assess the risks and opportunities in their food and drinks markets.

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Innovations in healthier alcoholic drinks: healthy positioning strategies, case studies and future opportunities

Consumption per head is falling in France, Germany, Italy, the Netherlands, Spain, the UK, as well as Japan and many other countries, and this trend is expected to continue over at least the next five years. There is also a shift taking place in the types of alcohol consumed. The consumption of beer/cider/FABs is declining in most western countries whereas wine is generally perceived as a healthier alcoholic drink and so consumption in many countries is rising.

We have already seen the emergence of significant low/no alcohol and low/no calorie segments. Expect to see growth in organic/natural, low/no carbohydrate and functional segments, as well as more responsible drinking campaigns and a marketing focus on quality over quantity.

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UK bottled water 2010

This report remains the most comprehensive available on UK bottled water market trends. This new edition sets out full market and segment totals. These are built up from the 129 companies identified as active in the UK - covering 169 bottled water products, from brands to own label and water cooler formats.

The report includes:

  • Full market commentary, including volume, value, packaging, water types, companies, groups, forecasts to 2014
  • Market value and retail value per litre, 2004-09
  • Plain versus flavoured water; including still versus sparkling flavoured formats
  • Key industry, company and brand developments in 2009
  • Packaging analysis by type and pack size
  • Ranking of top 50 companies and top 50 brands

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Download a sample of this report

Asian speciality drinks - Japan

Asian speciality drinks are dominated by Asian still RTD tea products, with green tea the most significant product within. A combination of market saturation, a cooler summer in 2009 as well as consumers looking to cut costs by avoiding the RTD category and making their own beverages at home all contributed to a significant slide in sales for this sector and consequently the category as a whole.

Why buy this report?

  • Get a detailed picture of the soft drinks industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

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Wine in Russia Wine - Russia

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

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Tea in India Tea - India

Commodity prices of tea were very dynamic and all players had to increase their unit prices in 2009. The rise in prices has resulted in loose tea losing out to small local tea manufacturers, as it has been able to absorb the rise in costs. The price points of local tea players have been close to those of loose tea, and as such these small regional players have seen some growth. There has also been a continuous shift of consumers from unbranded loose tea to branded packet tea.

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More great research available now in the just-drinks store:

Kind regards,

Liz Hague

Research Store Manager, just-drinks.com

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