just-drinks.com August 24, 2009
Issue 486

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Editorial

Olly Wehring

Diageo will report its full-year results later this week in what will be seen as a health check for alcoholic drinks sales in the global economic downturn.

As expected, the owner of household brands such as Smirnoff and Guinness reported a sales slip in its third quarter, due to destocking in recession-hit markets. The group stuck to its operating profits forecast of organic growth between 4% and 6%, however.

While it is certainly still early days, there is still growing optimism among analysts of an economic recovery in key consumer markets. France and Germany have both seen gross domestic product growth in their most recent quarters, while the Institute of Chartered Accountants in England and Wales has said today (24 August) that it expects the UK economy to grow in the current quarter. The International Monetary Fund, meanwhile, believes the US economy will return to growth next year.

Diageo's results this week will also not pass without comment on the group's proposal to cut around 10% of its workforce in Scotland. Opponents of the plan, while orchestrating a highly-charged media campaign, were forced onto the back foot last week after their own consultants told them that job losses were inevitable and that alternatives to Diageo's proposal could prove costly.

For a preview of Diageo's results, click here.

Also this week, Heineken is set to release its first-half figures. For our preview of those, click here.

Back to last week, however, and we saw a row blow up in Australia. No, not about the nation's Ashes defeat to England – although one would understand that – but over the role of Australia's generic wine body, Wine Australia. The organisation was accused by one member last week of spending too much of its time and money promoting higher priced wines as part of its 'regionality' drive.

Speaking of rows, SABMiller's legal fight with Diageo reached a conclusion last week - for the time being, at least.

Finally, features-wise, we took a closer look at the approach Australia's government has taken of late when it comes to alcohol, while Chris Losh, in his usual combative mood, warned drinks companies against querying what it is that the consumer tells them.

Until next time...

Olly Wehring, Managing Editor

Web: www.just-drinks.com
Email: editor@just-drinks.com

Twitter: just_drinks

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