just-drinks.com March 17, 2008
Issue 412

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Editorial

Olly Wehring

After a pretty unpleasant week in the UK, it’s nice to get away from all the doom and gloom surrounding the drinks industry back home following the Budget announcement, and indulge in the (almost) unbridled optimism of… Dusseldorf.

I’m over here in Germany for a couple of days at the ProWein trade fair. This three-day event – which started yesterday, a Sunday?! – offers over 3,000 exhibitors under, well, several roofs. And, believe me, last week’s ‘end-of’-the-world-as-we-know-it’ reports from the UK, where the Budget saw several drinks companies tear their hair out in public, seems to be being balanced out by more heart-warming news elsewhere in the world.

From claims that US drinkers in the ‘non-wine’ state of Georgia are going mad over Two-Buck Chuck, to Yellow Tail’s plans for a summer of promotional fun in Germany, it’s become clear to me that sometimes it’s not too scary to venture beyond your front door.

Meanwhile, back on the site, we considered the tough times in the UK in further detail, and took a closer look at the environmental challenge facing PET users.

Don’t forget our weekly round-up of the most popular stories on just-drinks, which you can find here.

This week will give some of you the perfect opportunity to follow me, and get away from it all for a few days. With Easter coming up on Friday, we at just-drinks will be doing just that. We’ll be off from Friday, and back on Tuesday.

Have a relaxing Easter.

Until next time...

Olly Wehring, Managing Editor

Web: www.just-drinks.com
Email: editor@just-drinks.com

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Spotlight - UK drinks sector falls victim to sin tax strategy [MEM]

The steep rise in alcohol duties announced in yesterday’s Budget, which the Government says will help to tackle binge drinking, follows the publication of its review of the 2005 Licensing Act last week when the Government reiterated its commitment to 24-hour licensing. Ben Cooper asks whether the two policies represent a consistent approach to tackling excessive consumption or whether the duty hike is an opportunistic attempt to boost much-needed tax revenues through the age-old method – the sin tax.

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Latest briefing

just-drinks’ sector research review

In this month’s management briefing we round up some of the valuable findings from a selection of just-drinks’ recently published research. Last year saw us release some brand new titles and updates of our established reports, and with 2008 building up to be our busiest year for research to date, we’re looking forward to announcing some great titles shortly. Download this briefing and read extracts from some of our latest reports. Sectors focused on are vodka, brandy and Cognac, premium beer and functional health soft drinks.

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